Iberzoo + Propet · The event


Iberzoo + Propet is the great commercial and business platform of the professional sector of the Company Animal in the Iberian Peninsula, organized by IFEMA and the promoting associations AMVAC and AEDPAC.

The final balance of his 2019 call was positive. It reached record participation figures, with 239 direct exhibitors, 257 companies represented and 748 brands and consolidated as the great reference date for the professional market, registering nearly 16,000 national and international visitors.



10:30 a.m. to 11:30 a.m.
New ways of feeding.
Scientific progress or marketing innovations?
Natural food, grain-free, BARF, Sensitive… .Today there are multiple options for pet food. What is really in them? Which is the best for our pet? Do we sell products or food?

11:45 a.m. to 12:45 a.m.
Growth strategies for the retail market in Spain
In a market such as Spanish where there are concentrations, entry of investment funds, franchisees, purchasing groups, etc ... we analyze the development factors in retail.

5:00 p.m. to 6:15 p.m.
Sustainability: keys of the present to face the future of the sector.

7:00 p.m.
Presentation of the White Paper of the Commerce Sector and the industry of the Company Animal sector in Spain.

7:30 p.m.
Crosshairs from AMVAC of the veterinary sector.

8:00 p.m.
The SDGs and the participation of women in Iberzoo + Propet.
Iberzoo + Propet, is aligned with the fulfillment of SDG5, gender equality, and therefore has made a study of the participation of professional women in the fair. Making their participation visible contributes to the real and effective equality of women in this sector.


FRIDAY, March 6 

11:00 a.m. to 12:00 p.m.

Technology and innovation: new opportunities to improve the life of pets Locators, apps, GPS, electronic food suppliers, social networks, learning consoles, technology harnesses will modify the relationship with our pets in the future. The paradigm shift has come to stay.

12:15 a.m. to 1:30 p.m.

The live animal trade in Spain.

Current situation and future proposal.

The commercialization of animals has always been a controversial issue. What is the current situation in our country? What is the vision of entrepreneurs, the role of online trading platforms? How does the current regulations act? And how does the work of NGOs affect this situation?

4:15 p.m. to 5:00 p.m.

Presentation of the Pet Shopper Spain 2019 study.

The pet owner's relationship with their petshop trade

What is the owner's relationship with their pets? What buying habits do you have? What is your opinion of the retail channel? What are your chosen establishments and your reasons for purchase? What role does the figure of the seller and his experience in the store play?

5:10 p.m. to 6:00 p.m.

Business Intelligence for the profitability of retail: the renewal of the offer to the customer as a key to the success of a Petshop.

How do we know if a product is profitable for the Petshop store? To what extent does the correct management of the accessory in the store linear include in the profitability of a store? What is really the rotation cycle of a product? What factors determine the purchase process? A Business Intelligence methodology based on success stories.

More information at www.iberzoopropet.ifema.es
BLOG www.blogiberzoopropet.ifema.es/

Programa de Actividades Especiales.pdf

Rambla de Catalunya, 105ª
08008 Barcelona - Spain

Mobile. 607 49 69 48

Telf. 93 317 10 40

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